Client success story

Sierra Mattress Company Boosts Reviews by 200% with ReviewsOnMyWebsite

Curious to uncover their strategy? Dive into Sierra Mattress Company's journey and discover how ReviewsOnMyWebsite helped them double their online reviews, amplifying their presence in the competitive mattress industry.

ReviewsOnMyWebsite has been huge for us. It's incredibly easy to use—so much so that we've got all our team members onboard, planting the seed and sending out SMS review requests to our customers' phones. It simplifies the review process for our customers, making leaving feedback really easy.
Matt Freeman
Co-Owner

Elevating Sleep Experiences with Sierra Mattress Company: Doubling Reviews and Comfort

Meet Tony Gurule and Matt Freeman, the passionate owner/operators behind Sierra Mattress Company, a beloved local mattress store serving Northern Nevada since 2014. Founded with a vision to offer the community an alternative to big furniture and mattress chain stores, Sierra Mattress Company prioritizes quality, affordability, and exceptional customer service.

Tony and Matt understand the importance of a good night's sleep and believe that everyone deserves to rest on a high-quality mattress without breaking the bank. With an extensive selection of top mattress brands, including Tempur-Pedic, Sealy, and Stearns and Foster, Sierra Mattress Company ensures that customers find the perfect mattress to suit their needs.

Voted the Best of Reno in 2021, 2022, and 2023 by the Reno Gazette Journal's annual reader survey, Sierra Mattress Company has earned the trust and loyalty of the local community. Tony and Matt are dedicated to reinvesting in the community and supporting other local businesses, believing that buying local strengthens the community and fosters economic growth.

As owner/operators, Tony and Matt are deeply involved in every aspect of the business, from sales and delivery to customer service. Their hands-on approach ensures that each customer receives personalized attention and care, making Sierra Mattress Company the preferred choice for quality sleep solutions in Northern Nevada.

The Challenge

Following the consolidation of two of their locations into one, Sierra Mattress Company faced a significant setback: the loss of a substantial number of hard-earned reviews.

  • Facing review losses after business merger: Concerned about the potential impact on their reputation and customer trust, Sierra Mattress Company grappled with the daunting task of rebuilding their review base and fortifying their online presence after merging their two locations. This loss, stemming from the inability to transfer reviews between locations, posed a considerable challenge as online reviews serve as a critical indicator of trust and credibility in the competitive mattress industry.
  • Competing against established chains: As a locally-owned business, Sierra Mattress Company faced stiff competition from large chain stores boasting extensive review portfolios. The complex and time-consuming nature of traditional review generation methods made it challenging for Sierra Mattress Company to keep up with their corporate competitors.

"As a small business, we compete against big chain stores that have hundreds and hundreds of reviews, so we needed something that would make the review process simple and easy for customers to leave us a review."

The Solution

Sierra Mattress Company found their solution in ReviewsOnMyWebsite. They ultimately wanted a user-friendly review management platform that addressed their review generation challenges and amplified their online presence.

  • Simplified review collection process. With ReviewsOnMyWebsite, Sierra Mattress Company seamlessly integrated review requests into their customer interaction process. The simplicity of the platform allowed all employees to effortlessly initiate SMS review requests, planting the seed for customers to leave reviews. This streamlined approach significantly increased review submissions, driving engagement and bolstering their online reputation.
  • Building reputation and trust. ReviewsOnMyWebsite played a pivotal role in helping Sierra Mattress Company build up their review numbers, a key driver of their business success. The platform's easy-to-use interface and automatic follow-up reminders ensured a steady influx of reviews across multiple platforms, including Google, Yelp, and Facebook. By showcasing both the quality and quantity of their reviews, Sierra Mattress Company enhanced their credibility and trustworthiness among current and prospective customers.
  • Effective review management. ReviewsOnMyWebsite empowered Sierra Mattress Company to respond promptly to customer reviews, demonstrating their commitment to customer satisfaction and authenticity. By engaging with reviewers, Sierra Mattress Company showcased their human touch, fostering stronger connections and building long-lasting customer relationships.

"ReviewsOnMyWebsite has really helped us build up our review numbers, which is a significant driver of our business. When folks check us out, they see not just the great reviews but also how many we've got. Our reviews are really important to our business."

The Results

With ReviewsOnMyWebsite as their strategic partner, Sierra Mattress Company addressed their challenges with determination, aiming to bolster their online reputation in the competitive mattress industry.

  • Review volume doubled. Embracing ReviewsOnMyWebsite proved to be a game-changer for Sierra Mattress Company, resulting in a substantial increase in review volume. Since integrating the platform, Sierra Mattress Company has witnessed their review count soar, effectively doubling their Google and Yelp reviews. This surge in reviews reflects heightened customer engagement and satisfaction, reinforcing Sierra Mattress Company's standing as a trusted provider in the mattress industry.

"I would definitely recommend ReviewsOnMyWebsite to anyone looking to boost their reviews. The affordability, ease of use, and the results we've seen speak volumes. Just take a look at our reviews – the proof is right there!"

Before ReviewsOnMyWebsite
100
Reviews
After ReviewsOnMyWebsite
225
Reviews

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