Brand management software can help you stay on top of your brand’s assets and reputation. Here are our picks for the top brand management software solutions in 2024.
1. ReviewsOnMyWebsite
ReviewsOnMyWebsite is an online reputation management software that can help you stay on top of your brand’s reputation at all times.
It monitors all the popular review websites (including Google, Facebook, and Yelp) to catch new customer reviews of your brand. You can then read and reply to every review right from the software’s review feed.
Or use the AI response feature to generate a personalized reply in seconds.
There’s also the option to get automated email notifications as soon as your business receives a new customer review.
You can use ReviewsOnMyWebsite’s review widget feature to embed your top customer reviews on your website.
Apart from helping you manage your brand’s reviews, ReviewsOnMyWebsite can also help you generate more reviews. It allows you to set up automated email and SMS notifications to remind customers to leave a review for your business.
Pricing
You can use ReviewsOnMyWebsite’s trial offer to test out the software for 14 days, completely free of charge. Paid plans include:
- Starter ($9/month)
- Growth ($29/month)
- Premium ($59/month)
Stay on top of your brand’s reputation
Manage customer reviews and protect your brand’s reputation with ReviewsOnMyWebsite.
2. Frontify
Frontify helps you upload, store, and organize all your brand assets in one place.
It allows you to share assets publicly or give access to specific teams or team members.
You can also tag assets using metadata to make individual assets easier to find.
Frontify features an image editor that allows you to edit assets without needing an external tool.
You can use the platform to create and store detailed brand guidelines encompassing brand colors, typography, voice and tone, and more.
There’s also a built-in newsletter tool that helps you share the latest updates to your brand guidelines with your entire team.
Another standout feature are brand templates for both digital and print use. These allow anyone on your team to create on-brand visuals with ease.
The platform also includes a detailed analytics feature that can help you understand how brand assets are used across your organization.
Pricing
Frontify doesn’t display its pricing publicly. You’ll need to reach out to the company’s sales team to request a quote.
3. Bynder
Bynder’s digital asset management platform is designed to help organizations store and organize all their brand assets.
It’s equipped with AI-powered features that can help you organize and find assets more easily.
The software is capable of optimizing your assets automatically to help improve website performance. It can also detect duplicate assets.
You can set user permissions for individual assets and collections of assets. And set up a streamlined asset creation, review, and approval workflow.
Bynder offers features that can help your team collaborate on assets more effectively, such as annotations and comments.
You can also use the platform to create one or more brand guides to share with your team. And ensure brand consistency across all your communication channels.
Pricing
Bynder’s pricing plans are customized for each customer’s needs. Reach out to their team to get a quote.
4. Brand24
Brand24 helps businesses monitor the web for brand mentions across social media, blogs, news sites, and more. It monitors over 25 million online sources.
You can review all the mentions in Brand24’s mention feed.
And use the built-in filters to filter mentions by source, date, sentiment, and more.
The platform’s sentiment analysis feature can help you segment brand mentions into positive, negative, and neutral. You also have the option to set up automated email alerts for negative mentions of your brand.
Additionally, you can use Brand24 to measure your brand’s reach and benchmark it against the competition.
Pricing
Brand24 offers a free 14-day trial you can use to test out the software and see if it’s the right fit for your needs. Paid plans include:
- Individual ($99/month)
- Team ($179/month)
- Pro ($249/month)
- Enterprise ($499/month)
5. Brandwatch
Brandwatch helps you stay on top of online mentions of your brand.
The software automatically segments all the mentions by sentiment to help you focus on positive or negative reviews.
Apart from segmenting mentions, Brandwatch can also extract insights from conversations that include your brand. And provide you with valuable information you can use to optimize your marketing campaigns.
The platform also includes extensive analytics and reporting features, allowing you to dig deep into the data and get a clear understanding of your brand’s reach and reputation.
Pricing
Brandwatch offers three types of plans:
- Consumer Intelligence
- Social Media Management
- Influencer Marketing
The company doesn’t display its pricing publicly. You’ll need to reach out to their sales team to get a quote.
6. Brandfolder
Brandfolder is designed to help organizations manage and distribute brand assets. It makes it easy for your team to find the assets they need in seconds.
You can use it to upload and share assets using public and private links, as well as set user permissions on an individual and team basis.
There’s also the option to label assets or organize them into collections or sections. And create asset templates.
The software can automatically tag assets and generate descriptions for each asset. And surface duplicate assets.
Brandfolder includes project management features, too. You can use it to create and assign briefs, manage tasks, and review and approve assets.
The Portals feature lets you create a central hub of curated brand assets that are commonly used by stakeholders.
Portals can be shared with both internal and external stakeholders and set up to include access to a limited number of assets or your entire asset database.
Pricing
Brandfolder offers two plans: Premium and Enterprise. Reach out to their team to get a custom quote for each plan.
7. Canto
Canto is a digital asset management platform for enterprise teams.
You can use it to organize your brand assets into folders, albums, and collections. And find the assets you need easily by using the AI-powered search feature.
There’s also the option to set up separate workspaces for different projects and invite only those team members who need access.
Canto also lets you create public or private style guides to help you ensure all assets created by your team or external contributors are on-brand.
Pricing
Canto’s pricing isn’t available publicly. You need to fill out a form on their website to get a quote.
8. Determ
Determ helps you track mentions of your brand on social media, forums, blogs, and other websites.
You can review the mentions in Determ’s mention feed.
And filter the mentions by language, location, or sentiment.
The platform’s AI-powered sentiment analysis feature can generate an automated summary of the overall sentiment toward your brand and competing brands. And provide insights into the reasons behind sudden spikes and drops in brand mentions.
You can use its detailed analytics and reporting features to understand your brand’s reach and reputation. And schedule reports to be delivered to your email inbox automatically.
There’s also the option to set up real-time alerts through email, Slack, or Determ’s mobile app to know as soon as someone mentions your brand online.
Pricing
Determ offers three plans:
- Plus
- Premium
- Multibrand
You’ll need to reach out to their team to get a quote.
9. Mention
You can use Mention to track mentions of your brand and competitors’ brands across 1 billion online sources, including websites, social media platforms, and US and Canadian TV and radio stations.
It can find mentions up to two years in the past, and automatically determine the sentiment behind each mention.
You also get the option to assign mentions to specific team members. And set up automated notifications for sudden spikes in brand mentions.
Mention’s analytics feature can help you get a better understanding of your brand’s reputation. And allow you to identify influencers and media channels that frequently mention your brand.
Pricing
Mention’s free trial offer lets you try out the software for 14 days. The pricing for paid plans is as follows:
- Solo ($49/month)
- Pro ($99/month)
- ProPlus ($179/month)
- Company Plan (custom pricing)
10. Dash
Dash is a brand asset management platform with a host of unique features.
You can upload assets to Dash or import them from Google Drive and Dropbox. There’s also the option to set up guest upload links to collect assets from external partners.
Then, there’s the option to create asset collections, branded portals, and public links to share assets more easily.
Dash will automatically tag objects in your images. And its AI-powered search feature will let you search for assets by objects or text.
You can also embed assets on your website from Dash. And if you update them in Dash, they get updated on your website, too.
Pricing
Dash offers the following plans:
- Start-up ($109/month)
- Small team ($239/month)
- Growing brand ($389/month)
- Established brand ($589/month)
Stay on top of brand assets and reputation with brand management software
Check out our list of brand management software to find the right tools to manage your brand’s assets and reputation. Make sure to take advantage of trial offers to test out tools for free.
And while you’re here, check out our guide to brand reputation management.
Stay on top of your brand’s reputation
Manage customer reviews and protect your brand’s reputation with ReviewsOnMyWebsite.
