A single bad review can ruin your brand’s reputation. The same goes for social media posts.
And if you’re not paying attention, your reputation might be at risk already.
In this article, we’ve gathered the top 11 online reputation management services you can use to make sure your brand’s reputation stays intact.
In case you decide that you’re not ready to pay for a reputation management service, we’ve also included a do-it-yourself option at the end.
1. NetReputation
NetReputation is a reputation management company that offers a number of services aimed at protecting a brand’s reputation.
The company monitors the web for mentions of your brand. And removes content that can hurt your brand’s reputation.
Their service offering includes managing online reviews and creating and sharing content designed to improve brand reputation.
NetReputation also identifies and manages brand crises. And can suppress online search results that show your brand in a negative light.
2. Reputation X
Reputation X can help repair or improve your business’s online reputation. And create or manage your brand’s Wikipedia page.
Their team is capable of removing or suppressing search results that don’t aid your brand’s reputation.
They can even create a full reputation improvement strategy for your company.
Their offering also includes an online review management service where they monitor and respond to all the reviews your brand gets across different review platforms.
3. ReputationManagement.com
ReputationManagement.com helps both big and small businesses (including Fortune 1000 companies) manage and improve their online reputation.
They create a custom strategy for every client. And monitor and manage both customer and employee reviews.
The company also works to get you positive brand mentions in online media outlets.
Manage your business's reputation with ease
Monitor, manage, and get more online reviews for your business with ReviewsOnMyWebsite.
4. Reputation Rhino
Reputation Rhino works with businesses across dozens of different industries to help them manage their online reputation.
They monitor reviews and brand mentions across a variety of online platforms and sources. And help you get positive reviews and testimonials by proactively reaching out to clients.
The company also provides detailed reports every month to help you understand brand sentiment and track trends.
5. Go Fish Digital
Go Fish Digital is a digital marketing agency that offers online reputation management services.
It will monitor and manage your brand’s online reputation and help you prevent brand crises.
The company’s services include suppressing results across Google, Bing, and Yahoo search. In certain cases, they can even help remove online content that presents your brand in a negative light.
Go Fish Digital also works to get more positive customer reviews for your business. And monitors social media platforms for mentions of your brand.
6. NewReputation
NewReputation is a reputation management company for individuals and businesses.
When you first start working with NewReputation, they perform a thorough analysis of your brand’s reputation. And create a personalized reputation management strategy for your business.
Then, they create content that shares a compelling and positive narrative about your brand. And work to optimize that content so that it ranks higher in search engine results.
The company also monitors the web for new mentions of your brand and acts quickly to prevent having your reputation damaged.
7. Igniyte
Igniyte specializes in personal and brand reputation management.
They can help you remove or suppress Google search results to protect your brand reputation.
And manage your business’s online reviews, handling both positive and negative feedback about your brand.
Igniyte also collaborates with legal firms to help advise you on legal options regarding defamatory content.
8. Thrive
Thrive is a marketing agency that offers online reputation management services to local businesses. They work with clients across a variety of industries, including home services, hospitality, and more.
They will monitor your brand’s online mentions and work to improve or repair your online reputation.
Thrive can also help you get more online reviews and manage incoming customer reviews for your business.
9. Rhino Reviews
Rhino Reviews is an online reputation management and digital PR firm.
Their service involves monitoring and generating positive customer reviews for your business across 125 review platforms. They take a proactive approach to prevent negative reviews of your business.
Rhino Reviews will also monitor social media for mentions of your brand. And manage and optimize your Google Business profile.
10. Reputation Resolutions
Reputation Resolutions has been helping businesses improve their online reputation since 2013.
They start every new project by completing a comprehensive audit of a brand’s online reputation. The company will analyze online search results, directory listings, review platforms, news sites, and blogs mentioning your brand.
And create a custom reputation management strategy for your business.
They can suppress or remove negative and defamatory content about your brand. And help remove fake reviews.
Reputation Resolutions will also claim your business’s profiles across review platforms, reply to all reviews, and even work to get more positive reviews for your business.
11. WebiMax
WebiMax is a digital marketing agency that offers online reputation and digital PR services.
They can create content that presents your brand in a positive light and suppress negative mentions of your brand. And their experienced PR team can help get valuable media coverage for your brand.
WebiMax will also find any unclaimed business profiles you might have on different review platforms and business directories. And claim and optimize them to help you get the most benefits out of your business’s online profiles.
Why not do it yourself?
Not ready to hire a reputation management company yet? Don’t worry—you can handle your business’s online reputation yourself. Here’s how:
Use software
Taking advantage of online reputation management software is crucial for being able to stay on top of all your brand’s online mentions and reviews.
You can use a tool like ReviewsOnMyWebsite to manage and respond to online reviews. It monitors 26+ popular review platforms, including Google, Facebook, Yelp, and Tripadvisor.
Manage your business's reputation with ease
Monitor, manage, and get more online reviews for your business with ReviewsOnMyWebsite.
Reply to all reviews
Replying to all the reviews your business gets online will show customers that you care about them. And help you attract new customers to your business.
Keep in mind that it’s important that you reply to both positive and negative reviews of your brand. For positive reviews, make sure to thank the customer for their business and the review.
When it comes to negative reviews, you need to make sure that you address them as soon as possible.
This is where ReviewsOnMyWebsite can help. It allows you to set up email notifications that alert you as soon as your business receives a new review.
You can also view and respond to all the reviews your business gets from the review feed.
There’s even an option to generate a personalized response using AI.
When it comes to negative reviews, it’s crucial that you acknowledge the customer’s frustration and try to fix the issue and make the customer happy. Avoid shifting blame or arguing with the customer.
Generate more reviews
Getting more positive reviews for your business will make your brand seem more trustworthy to potential customers. One of the best ways to generate more reviews is to simply ask customers if they’d like to leave a review for your business.
You can automate this process with ReviewsOnMyWebsite by setting up automated email and SMS reminders for customers. It only takes a few steps:
Click on “Autoresponder” in the left-hand menu.
On the next page, click the “Add message” button.
Choose between creating an email or SMS reminder.
Next, use the editor to create your message.
You can then choose a delay for your review request messages. Click on “Save” once everything looks good.
Set the status of the review request to “Published” to make it live and have the software start sending it to customers automatically.
Apart from using reminders, you can also create a QR code that directs customers to your Google review link. Here’s how to do it with ReviewsOnMyWebsite:
Click on “QR codes” in the left-hand menu.
On the next page, click on “Create QR code.”
Designate a name for your QR code and select the “Google review link” option. And choose a color for your QR code.
Then, click on “Create QR code.” The tool will then generate a QR code that you can download, print out, and use at your business’s physical location.
Showcase top reviews
Once you’ve generated some positive reviews for your business, make sure to showcase them wherever possible. Seeing reviews from satisfied customers will make people feel more comfortable about buying from your business.
The first place you can display your reviews is your website. ReviewsOnMyWebsite allows you to create a review widget that will automatically showcase your top customer reviews on your website.
Simply visit the “Widgets” section by clicking on the appropriate link in the left-hand menu.
Then, click the “Create new widget button.” And use the editor to customize your widget.
Then, visit the “Embed” tab and grab the generated embed code.
From here, simply add the embed code to your website. Your widget will look something like this:
Protect your brand’s reputation
Whether you decide to pay for a reputation management service or manage your brand’s reputation yourself using dedicated software like ReviewsOnMyWebsite, it’s important that you take a proactive approach to protecting your brand’s reputation.
Make sure you have a strategy in place for managing reviews and mentions of your brand across the web. And create a crisis management guide for your team so that they know exactly what to do in case of an emergency.
While you’re here, check out our guide to online reputation management.
